I recently had the opportunity to check out the Cloudsurfer by the Swiss manufacturer On and am quite happy to report that this shoe delivered everything that it advertised – and quite more. The On technology is simple yet cutting edge. On embraces the natural or barefoot running principals that gives running back to your feet, but they do so in a way that doesn’t sacrifice comfort, protection, and performance.
The patented CloudTec™ system, comprised of three-dimensional elements or “clouds” made of highly flexible circular pieces of rubber, is at the heart of On’s active sole technology. The radically new design allows the sole to absorb both vertical and horizontal forces. Upon landing, these elements bend back and, with their inbuilt slight instability, they activate the body’s running muscles and its postural control and glide the foot smoothly into its step.
I took my Cloudsurfers out over a variety of distances, intensities, and even terrains and was impressed on all counts by both the performance and the comfort that this shoe delivered. This shoe is a lightweight, fast, responsive, and comfortable weapon to add to your arsenal. I even found myself wanting to slip them on and wear them around town – for the mere comfort factor alone.
On was co-founded by former world class triathlete and duathlete Olivier Bernard, who after leaving competitive racing with six ironman wins and three duathlon World Champion titles developed his first On prototype. Together with a team of scientists and dedicated runners, Bernard continues to redefine innovation and creativity with their technology and evolving product line.
To learn more please visit www.on-running.com