HEADstrong Announces 1st Annual Relentless Challenge on March 16th at Wells Fargo Center

Philadelphia, PA – HEADstrong Foundation™ (HF) is proud to announce the 1^st Annual Relentless Challenge; a new family-friendly fitness challenge in collaboration with the Philadelphia Wings of the National Lacrosse League (NLL). On Sunday, March 16, 2014, for the first time in Philadelphia sports history, the floors of the Wells Fargo Center will be transformed into a course.  Participants will climb the stairs, jog through the levels of the sports arena, partake in exercises led by Endeavor Performance’s strength and conditioning team, and sprint across the finish line located just outside of the complex.

There is no need to brave the elements as this event will take place inside the Wells Fargo Center.  Run as an individual or as a family.  10,000 feet, 250 stairs, 6 fitness challenges, 5 floors, 1 cause.

Click here to register you, your family or team.

The Relentless Challenge will take place in the morning, with registration beginning at 10:00AM.  Each participant will receive (1) general admission ticket for the Philadelphia Wings vs. Rochester Knighthawks, 3/16/2014 at 4:00PM, event t-shirt, HF/Wings rally towel, HF/Wings sac pack and a pair of HF shoelaces.        

“On behalf of the HEADstrong Foundation and those affected by blood cancers, we encourage people of all ages and athletic abilities to be part of this new special event supporting our cause.  This is an incredible opportunity to be part of Philadelphia sports history, support those affected by blood cancers while having fun and taking an interactive tour of the Wells Fargo Center.  We wish to extend our sincere appreciation to the Philadelphia Wings organization for their continued support of our mission.  At HEADstrong, we are families helping families and we hope that you and your family will consider being part of the Relentless Challenge and join our organization to watch the Philadelphia Wings take on the Rochester Knighthawks.“ Cheryl Colleluori, HEADstrong President and Nick’s Mom.

Proceeds from the Relentless Challenge will benefit the HEADstrong Foundation™ and its services to improve quality of life for patients and families affected by blood cancers.

Go to www.wingslax.com/HEADstrong for more information on the Relentless Challenge. _________________________________________________________________________________

About HEADstrong Foundation™

HEADstrong™ is a non-profit organization that serves the cancer community by granting direct financial assistance to those financially impacted as a result of the disease, by providing complimentary long-term housing and amenities for those traveling to Philadelphia, Pennsylvania for cancer related treatments through Nick’s House™, by funding innovative blood cancer research through the Nicholas E. Colleluori Lymphoma research fund, by serving family meals and offering outlets of entertainment for those receiving care at hospitals, by delivering comfort kits to newly hospitalized patients preparing for treatment or transplant and by lending an arm of support through their peer to peer advocacy group.       

The blueprints for the Foundation were conceptualized by Nicholas “HEAD” Colleluori in 2006, while he underwent treatment for non-Hodgkin’s Lymphoma, which ultimately claimed his life.  Today, Nick’s vision is being fulfilled through the relentless efforts of his family, athletes and supporters across the country uniting in the fight against blood cancers. 

For more information on the HEADstrong Foundation™ and how they are Getting aHEAD of Cancer™ go to www.HEADstrong.org.